Announcements

  • LMA Small Firm and CI SIGs Membership Call - Incorporating CI in Small Firms

    Date: October 26, 2017
    Time: 12:00 p.m. CT

    Domain: Business Development
    Competency: Competitive Intelligence

    Hello Competitive Intelligence SIG Members, 

    We are happy to share that we will have our first joint SIG Membership Call between the Small Firm and CI SIG! 

    Competitive Intelligence is a growing field in the legal marketing world. Many large firms have a dedicated CI analyst to research target companies, individuals, industry growth, and law firm competitors. However, small firms often do not have the staff for a dedicated researcher, and often do not have the budget for specialized research tools. In this membership call, we will discuss ways that solo and small firm marketers can incorporate CI into their workflow, and free or budget-friendly research tools that small firms can use to include CI as part of their small firm marketing services. Attendees are encouraged to speak on the call and share their small firm CI experiences. 

    Register here and join the call via telephone! 
    Dial-In: 1-888-430-5975 
    Passcode: 396 550 1617