Hello Mar Tech SIG Members –
Mark your calendars, LMA HQ has two great upcoming programs for you to attend!
Detailed CRM Implementation Steps for a Law Firm
Date: May 4, 2021
Time: 12:00 pm CT
Sponsored by: Versys Software, Inc.
Domain: Technology Management
BoK Competency: Customer Relationship Management (CRM)
Customer Relationship Management (CRM) is an important asset to law firms and the implementation can be challenging. This webinar will provide an "under the hood" view of the implementation process and show how these challenges are managed. It will begin with a quick review of objectives, pre-implementation decisions, and CRM benefits. The webinar will continue with screen-examples detailing how common issues are addressed to improve the implementation processes needed to produce an accurate and complete contact database. Finally, we will show how attorney utilization graphs can be used to increase CRM leverage.
Presenter: Jim Gillon, President, Versys Software, Inc.
Register here!
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Leveraging Data to Drive Better Business Development and Marketing
Date: May 11, 2021
Time: 12:00 pm CT
Sponsored by: ikaun
Domains: Business Development & Business of Law
BoK Competencies: Business Development Coaching/Training & Firm and Practice Strategy Planning
One of the biggest challenges law firms are currently facing is finding ways to gain new business, with the same business development team and resources. That’s why Jason Noble, President of ikaun, will be discussing how firms can leverage their existing experience to drive better business development and marketing initiatives. In this webinar, Jason will go over which data points help business development teams make better decisions, how to harvest these data points, and how to create a strategy for ongoing data and experience management.
Presenter: Jason Noble, President, ikaun
Register here!