Build Business: "Reinvent. Retool. Rebound" will take place July 14–16, 2010, at the Marriott Copley Place in Boston, MA. It will explore the lessons learned and strategies and programs firms put in place to respond to and overcome the current challenges in the A/E/C industry. Did firms retool their business development, marketing, management, or human resources practices to weather the storm, minimize the damage, and prepare for a rebound? How did companies reinvent themselves, adapt their message, or alter their brand? Which firms have fared recessions better than others and why? The Conference Planning Committee is interested in best practices, concepts and case histories, techniques and technologies, and management and human resource strategies that helped firms survive and that will better position firms in future market and economic disruptions. A secondary focus of the conference is to explore the impact and potential that social media and digital marketing tools and tactics offer marketers and business developers in the A/E/C industry.
Follow this link to find out more details about the Call for Presentations, then submit your idea
online here.
The deadline to submit is September 10, 2009, at 5 pm ET.
LMA CONTACT:
Donna Shaft