Announcements

  • Upcoming Webinar: BD Coaching for the Small Marketing Department: Tips, Tricks and Truths

    Date: March 27, 2019
    Time: 
    12:00 p.m. CT
    Domain: Business Development
    BoK Competency: Business Development Coaching and Training

    Hello Small Firm SIG Members - 

    Business development coaching is frequently on the minds of in-house marketers, but given the usual fear associated with making a large investment of resources, t can be difficult to take the leap into a program.  In this webinar, you will hear the tips, tricks and truths about business development coaching and leave armed with the knowledge about how a business development coaching program might work for your firm.

    Learning Outcomes:
      • Identify the key components of successful coaching programs
      • Hear best practices for laying the foundation for, implementing and evaluating attorney coaching programs
      • Discuss and take away actual resources an in-house marketer can use during their own coaching with attorneys

          Presenters:
          Heather McCullough, Co-Founder, Society 54 LLC
          Chris W. Kirby, CEO, The Bridgefield Group
          Mary Kaczmarek, Principal, Skillful Means Marketing LLC
          Anna Hedgepeth, Director of Business Development, Cranfill Sumner & Hartzog LLP

           

          Register for this webinar here!