Better Return on Philanthropy
Presented by: Karen Eber Davis
90 percent of people believe that a business should be heavily involved in giving back to the community.
- Is the donation-asking company a geographical match?
- Ensure Mission Connection (build a partnership)
- Do your customers approve of this cause?
- Are your employees engaged and participate?
- Are there business returns? To what degree?
- Have you worked with this organization before? OR are you willing to work with them in the future?
You should be:
- Asking sponsorship receivers to write a Press Release for your business's contributions
- Setting Strategies
- Implementing Tactics
- I.E: estimating services hour to attorney hours
- Innovation
Biggest Takeaway:
- Use a strategy to get the most out of your philanthropic endeavors