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Business Development drives new business and increased revenue for the law firm – both directly and indirectly – through client and prospect outreach, attorney coaching and mentoring, and market intelligence.
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Business of Law includes understanding the legal profession, evaluating firm financial and operational performance, building strategies to leverage market opportunities and implementing practices that maximize performance.
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Client Services consist of the techniques, processes and standards by which law firms’ professional staff serve the lawyers in the firm and the clients of the firm, including the disciplines of project management and process improvement.
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Communications entail developing and implementing internal and external messaging strategies to broaden the impact of the firm’s programs and brand position.
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Marketing Management and Leadership establishes and effectively manages a highly functioning marketing organization through people and processes that foster collaboration and drive overall business objectives.
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Technology Management includes identification, implementation and effective management of the technologies and technology staff that support marketing and business development.
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